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Data protection:

 

1. PRIVACY AT A GLANCE

principle

 

We are very pleased that you are interested. glads attaches great importance to data protection. The use of our website is basically possible without any indication of personal data. However, if you would like to use our services via our website, processing of personal data could become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain your consent.

 

The processing of personal data, such as name, address, telephone number or e-mail address, is always carried out in accordance with the General Data Protection Regulation and in accordance with the country-specific data protection regulations applicable to GLAD ADS, Unipessoal LDA. By means of this data protection declaration, we would like to inform the public about the type, scope and purpose of the personal data we collect, use and process. Furthermore, we would like to use this data protection declaration to inform you about the rights to which you are entitled.

 

As the controller responsible for processing, GLAD ADS, Unipessoal LDA has implemented numerous technical and organizational measures to ensure the most complete protection possible for the personal data processed via this website. Nevertheless, internet-based data transmissions can have security gaps, so that absolute protection cannot be guaranteed. For this reason, you are free to transmit personal data to us in other ways, eg by post or telephone.

 

2. GENERAL INFORMATION AND MANDATORY INFORMATION

Reference to the person responsible

Responsible body within the meaning of the General Data Protection Regulation, other data protection laws applicable in the member states of the European Union and other data protection regulations is:

 

GLAD ADS, Unipessoal LDA

Av. 1 Maio  44

2825-394 Costa da Caparica, Portugal

 

The responsible body is the natural or legal person who, alone or together with others, decides on the purposes and means of processing personal data (e.g. names, e-mail addresses or similar).

 

You or any data subject can contact our data protection officer directly at any time with questions or suggestions regarding data protection.

 

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke your consent at any time. An informal message by email to us is sufficient for this. The legality of the data processing that took place up until the revocation remains unaffected by the revocation.

 

Right to lodge a complaint with the competent supervisory authority

In the event of violations of data protection law, you or the person concerned have the right to complain to the competent supervisory authority. The competent supervisory authority for data protection issues is the data protection officer of the canton of Thurgau, in which our company is based. A list of the data protection officers and their contact details can be found under the following link: https://datenschutz.tg.ch/.

 

Right to data portability

You have the right to have data that we process automatically based on your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format, provided that this data is available in a common, machine-readable format. If you request the direct transmission of the data to another person responsible, this will only be done to the extent that it is technically feasible.

 

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line. If SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.

 

Information, blocking, deletion

Within the framework of the applicable legal provisions, you have the right to free information about your stored personal data, its origin and recipient and the purpose of the data processing at any time and, if necessary, a right to correction, blocking or deletion of this data. You can contact us at any time for this and other questions on the subject of personal data.

 

Cookies
Some of the websites use so-called cookies. Cookies do not damage your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser. By using cookies, we can provide you with more user-friendly services that would not be possible without the cookie setting. By means of a cookie, the information and offers on our website can be tailored to your needs. Cookies enable us to recognize you on our website. The purpose of this recognition is to make it easier for you to use our website.

Most of the cookies we use are so-called “session cookies”. They are automatically deleted after your visit. Other cookies remain stored on your end device until you delete them. These cookies enable us to recognize your browser on your next visit.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, accept cookies for certain cases or generally exclude them and activate the automatic deletion of cookies when the browser is closed. If cookies are deactivated, the functionality of this website may be restricted.

  • basis
    Cookies that are required to carry out the electronic communication process or to provide certain functions you want (e.g. shopping cart function) are stored on the basis of Article 6 Paragraph 1 Letter f GDPR. We have a legitimate interest in the storage of cookies for the technically error-free and optimized provision of our services. Insofar as other cookies (e.g. cookies for analyzing your surfing behavior) are stored, these are treated separately in this data protection declaration.

  • Cookie statement
    You will find a detailed overview of all the cookies we use and a corresponding revocation option for the optional cookies in the cookie declaration.

Cookie Consent and Logging
We use the "Cookiebot" service from Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark, for cookie consent checking and logging as well as for the ongoing monitoring of the cookies we use.

Cookiebot stores the following personal and non-personal data:

  • the IP number of the end user in an anonymous form (the last three digits are set to '0').

  • Date and time of consent.

  • User agent of the end user's browser.

  • the URL from which the consent was sent.

  • an anonymous, random and encrypted key.

  • the consent status of the end user, which serves as proof of consent.

  • basis
    The basis for data processing is Art. 6 Paragraph 1 lit. b GDPR, which allows us to process data to fulfill a contract or pre-contractual measures

  • Order data processing contract
    We have entered into an order data processing agreement with Cybot A/S, in which we oblige Cybot A/S to protect our customers' data and not to pass it on to third parties.

  • deletion of the data
    The data is automatically deleted after 12 months.

RENEWAL / ADJUSTMENT OF COOKIE SETTINGS

Server log files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and browser version

  • operating system used

  • Referrer URL

  • Host name of the accessing computer

  • Time of server request

  • IP address

as well as other similar data and information that serve to avert danger in the event of attacks on our information technology systems. This data is not merged with other data sources. When using this general data and information, we do not draw any conclusions about you. Rather, this information is required in order to

  • deliver the content of our website correctly

  • to optimize the content of our website and the advertising for it

  • to ensure the permanent functionality of our information technology systems and the technology of our website as well as

  • to provide law enforcement authorities with the information necessary for law enforcement in the event of a cyber attack.

This anonymously collected data and information is evaluated by us statistically and with the aim of increasing data protection and data security in our company in order to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from all personal data provided by you.

  • basis
    The basis for data processing is Art. 6 Paragraph 1 lit. b GDPR, which allows us to process data to fulfill a contract or pre-contractual measures.

Contact / contact form
You have the option of contacting us (e.g. via contact form, e-mail, telephone or via social media channels). If you contact us, your details will be processed to process the contact request and process it. Your information can be stored in our CRM Customer Relationship Management System or comparable inquiry organization. Which personal data is transmitted depends on the respective input mask used for contacting you or on the additional data you have transmitted to us. The personal data you enter will only be collected and stored for internal use and for our own purposes. We can arrange for the transfer to one or more processors who also use the personal data exclusively for internal use that is attributable to our use.

By registering on our website, the IP address assigned by the Internet Service Provider (ISP), the date and time of registration are also saved. This data is stored against the background that this is the only way to prevent misuse of our services and, if necessary, to enable criminal offenses that have been committed to be investigated. In this respect, it is necessary for us to store this data for security purposes. In principle, this data will not be passed on to third parties unless there is a legal obligation to pass it on or the passing on is for criminal prosecution.

  • basis
    The basis for data processing is Art. 6 Paragraph 1 lit. b GDPR, which allows us to process data to fulfill a contract or pre-contractual measures.

  • deletion of the data
    The data you enter in the contact form will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions - in particular retention periods - remain unaffected.

Comments
If you leave a comment or other contribution, we can save your IP address for 30 days. This is for our security if someone leaves illegal content in comments and posts (insults, forbidden political propaganda, etc.). In this case, we can be prosecuted for the comment or contribution and are therefore interested in the identity of the author.

  • basis
    The comments and the associated data are saved on the basis of the consent of the recipient in accordance with Article 6 (1) (a), Article 7 GDPR.
    The IP address is logged on the basis of our legitimate interests in accordance with Article 6 (1) (f) GDPR.

  • contradiction
    The data provided in the comments and posts will be stored by us permanently until you object.

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4. SOCIAL MEDIA, PLUGINS AND TOOLS

use of social media
We maintain online presences within social networks and platforms in order to be able to communicate with the customers, interested parties and users active there and to be able to inform them about our services there. We would like to point out that user data can be processed outside of the European Union. This can result in risks for the user, because it could make it more difficult to enforce the user's rights, for example. With regard to US providers who are certified under the Privacy Shield, we would like to point out that they undertake to comply with the data protection standards of the EU. Furthermore, user data is usually processed for market research and advertising purposes. For example, usage profiles can be created from usage behavior and the resulting interests of users. The usage profiles can in turn be used, for example, to place advertisements inside and outside the platforms that presumably correspond to the interests of the user. For these purposes, cookies are usually stored on the users' computers, in which the usage behavior and the interests of the users are stored. Furthermore, data can also be stored in the usage profiles independently of the devices used by the users (especially if the users are members of the respective platforms and are logged in to them). The processing of the personal data of the users takes place on the basis of our legitimate interests in effective information of the users and communication with the users in accordance with Article 6 Paragraph 1 lit. f GDPR. If the users are asked by the respective providers of the platforms for their consent to the data processing described above, the legal basis for the processing is Article 6 Paragraph 1 Letter a., Article 7 GDPR. For a detailed description of the respective processing and the possibility of objection (opt-out), we refer to the following linked information from the providers. Also in the case of requests for information and the assertion of user rights, we would like to point out that these can be asserted most effectively with the providers. Only the providers have access to the data of the users and can directly take appropriate measures and provide information. If you still need help, you can contact us.

Integration of services and content (plugins) from third parties
We use content or service offers from third-party providers within our online offer on the basis of our legitimate interests (ie interest in analysis, optimization and economic operation and in the interest of an attractive presentation of our online offer within the meaning of Art. 6 Para. 1 lit. f. DSGVO). in order to integrate their content and services, such as videos or articles. A corresponding integration always presupposes that the third-party providers of this content perceive your IP address, since they cannot send the content to your browser without the IP address. The IP address is therefore required to display this content. 

We endeavor to only use content whose respective providers only use your IP address to deliver the content. Third-party providers can also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on your device and contain, among other things, technical information about your browser and operating system, referring websites, visit times and other information about your use of our online offer, as well as being linked to such information from other sources.

 

YouTube
We include videos from the "YouTube" platform provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA, or Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland.

If you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers will be established. The YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, YouTube enables you to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

  • Google Privacy Policy
    Further information on handling user data can be found in YouTube's data protection declaration.

  • basis
    YouTube is used on the basis of Article 6 (1) (a) GDPR.

  • Objection against data collection
    You can find an opt-out option in our cookie declaration.

 

TikTok Account / TikTok Videos
We use a TikTok account and can embed videos from the “TikTok” platform provided by TikTok Inc. 10100 Venice Blvd., Culver City, CA 90232, USA.

We would like to point out that TikTok can use its own tracking tools and refer to TikTok's data protection declaration.

  • TikTok Privacy Policy
    Further information on handling user data can be found in TikTok's data protection declaration at: https://www.tiktok.com/legal/privacy-policy?lang=de.

  • basis
    TikTok is used on the basis of Article 6 (1) (a) GDPR.

  • Objection against data collection
    You can find an opt-out option in our cookie declaration.

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Google Maps

We integrate the maps of the "Google Maps" service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA, or Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland.

The processed data may include, in particular, IP addresses and location data of the users, which, however, are not collected without their consent (usually as part of the mobile device settings). The data can be processed in the USA.

  • Google Privacy Policy
    You can find more information on handling user data in Google's data protection declaration: https://www.google.de/intl/de/policies/privacy/.

  • basis
    Google Maps is used in the interest of an attractive presentation of our online offers and to make it easier to find the places we have indicated on the website. This represents a legitimate interest within the meaning of Article 6 (1) (f) GDPR.

  • Objection against data collection
    You can find an opt-out option in our cookie declaration.

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Facebook pages, groups, social plugins
We use Facebook pages, Facebook groups and Facebook social plugins ("Plugins") from the social network facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

The pages, groups and plugins can show you interaction elements or content (e.g. videos, graphics or text contributions) and you can recognize them by one of the Facebook logos (white "f" on a blue tile, the terms "Like", "Like me" or a "thumbs up" sign) or are marked with the addition "Facebook Social Plugin". You can view the list and appearance of the Facebook social plugins. If you call up a function of our online offer that contains such a plugin, your device establishes a direct connection with the Facebook servers. The content of the plugin is transmitted directly to your device by Facebook and integrated into the online offer. You can create user profiles from the processed data. We therefore have no influence on the amount of data that Facebook collects with the help of this plugin and therefore inform users according to our level of knowledge. By integrating the plugin, Facebook receives the information that you have accessed the corresponding page of our online offer. If you are logged into Facebook, Facebook can assign the visit to your Facebook account. If you interact with the plugins, for example by pressing the Like button or making a comment, the corresponding information will be transmitted from your device directly to Facebook and stored there. If you are not a member of Facebook, there is still the possibility that Facebook will find out and store your IP address. According to Facebook, only an anonymized IP address is stored in Europe.

  • Facebook Privacy Policy
    The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as the relevant rights and setting options for protecting the privacy of users can be found in Facebook's data protection information.

  • basis
    The use of Facebook pages, groups, social plugins is in the interest of an attractive presentation of our online offers and to make it easy to find the places we have indicated on the website, as well as to use the data for marketing and targeting purposes. This represents a legitimate interest within the meaning of Article 6 (1) (f) GDPR.

  • Joint processing of personal data
    Joint processing of personal data takes place on the basis of an agreement on joint processing of personal data.

  • Objection against data collection
    If you are a Facebook member and do not want Facebook to collect data about you via our online offer and link it to your member data stored on Facebook, you must log out of Facebook before using our online offer and delete your cookies. Further settings and objections to the use of data for advertising purposes are possible within the Facebook profile settings or via the US site aboutads.info or the EU site youronlinechoices.com. The settings are platform-independent, ie they are adopted for all devices, such as desktop computers or mobile devices.

 

Instagram
Functions and content of the Instagram service offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA, can be integrated within our online offer.

This can include, for example, content such as images, videos or text and buttons with which you can express your interest in the content, the authors of the content or subscribe to our posts. If you are a member of the Instagram platform, Instagram can assign the above content and functions to your profiles.

  • Instagram Privacy Policy
    You can find more information on how Instagram handles user data in Instagram's privacy policy.

  • basis
    Instagram is used on the basis of Article 6(1)(a) GDPR.

  • Objection against data collection
    You can find an opt-out option in our cookie declaration.

 

LinkedIn
Within our online offer, functions and content of the LinkedIn service, offered by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland, can be used.

This can include, for example, content such as images, videos or text and buttons with which you can express your interest in the content, the authors of the content or subscribe to our posts. If you are a member of the LinkedIn platform, LinkedIn can assign the above content and functions to your profiles. We can also integrate scripts and measures that allow us marketing and statistical functions in LinkedIn.

  • LinkedIn Privacy Policy
    You can find more information on how LinkedIn handles user data in LinkedIn's privacy policy.

  • basis
    Instagram is used on the basis of Article 6(1)(a) GDPR.

  • Objection against data collection

 

5. ANALYSIS TOOLS AND ADVERTISING

Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called "cookies". These are text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

  • IP anonymization
    We have activated the IP anonymization function on this website. As a result, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transmitted to the USA. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide us with other services related to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

  • Demographic characteristics in Google Analytics
    This website uses the "demographic characteristics" function of Google Analytics. This allows reports to be created that contain statements about the age, gender and interests of the site visitors. This data comes from interest-based advertising from Google and visitor data from third-party providers. This data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the point "Objection to data collection".

  • Google Privacy Policy
    You can find more information on how Google Analytics handles user data in Google's privacy policy.

  • browser plug-in
    You can prevent the storage of cookies by setting your browser software accordingly; we would like to point out to you however that in this case you will if applicable not be able to use all functions of this website in full. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading the browser plug-in available under the link and install

  • basis
    Google Analytics cookies are stored on the basis of Article 6(1)(a) GDPR. 

  • Order data processing
    We have concluded an order data processing contract with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

  • Objection against data collection
    You can prevent Google Analytics from collecting your data by clicking on the following link, which will set an opt-out cookie that prevents your data from being collected on future visits to this website: Disable Google Analytics._cc781905-5cde-3194- bb3b-136bad5cf58d_
    You can find another opt-out option in our cookie declaration.

Google Analytics Remarketing
Our websites use the functions of Google Analytics Remarketing in connection with the cross-device functions of Google Ads and Google DoubleClick. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

This function makes it possible to link the advertising target groups created with Google Analytics Remarketing to the cross-device functions of Google Ads and Google DoubleClick. In this way, interest-related, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one end device (e.g. mobile phone) can also be displayed on another of your end devices (e.g. tablet or PC). If you have given your consent, Google will link your web and app browser history to your Google account for this purpose. In this way, the same personalized advertising messages can be placed on every device on which you log in with your Google account. In support of this feature, Google Analytics collects Google-authenticated user IDs, which are temporarily linked to our Google Analytics data to define and create target groups for cross-device advertising.

  • Google Privacy Policy
    Further information and the data protection regulations can be found in Google's data protection declaration.

  • basis
    The summary of the recorded data in your Google account takes place exclusively on the basis of your consent, which you can give or revoke at Google (Art. 6 Para. 1 lit. a GDPR). In the case of data collection processes that are not merged in your Google account (e.g. because you do not have a Google account or have objected to the merger), the collection of data is based on Article 6 Paragraph 1 lit. f GDPR. The legitimate interest results from the fact that we have an interest in the anonymous analysis of website visitors for advertising purposes.

  • contradiction
    You can permanently object to cross-device remarketing/targeting by deactivating personalized advertising in your Google account. 
    You can find another opt-out option in our cookie declaration.

Google Ads and Google Conversion Tracking
This website uses Google Ads. Ads is an online advertising program from Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, United States ("Google").

As part of Google Ads, we use so-called conversion tracking. If you click on an ad placed by Google, a cookie will be set for conversion tracking. Cookies are small text files that the Internet browser stores on the user's computer. These cookies lose their validity after 30 days and are not used to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when the browser is closed. If cookies are deactivated, the functionality of this website may be restricted. Each Google Ads customer receives a different cookie. The cookies cannot be tracked through the websites of Ads customers. The information obtained using the conversion cookie is used to create conversion statistics for ads customers who have opted for conversion tracking. Customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.

  • Google Privacy Policy
    You can find more information about Google Ads and Google Conversion Tracking in Google's privacy policy.

  • basis
    "Conversion cookies" are stored on the basis of Article 6 (1) (a) GDPR.

  • contradiction
    If you do not wish to participate in the tracking, you can object to this use by easily deactivating the Google conversion tracking cookie in your internet browser under user settings. You will then not be included in the conversion tracking statistics.
    You can find another opt-out option in our cookie declaration.

Facebook Pixel, Facebook Custom Audiences and Facebook Conversion
Within our online offer, the so-called "Facebook pixel" of the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are resident in the EU, Facebook Ireland Ltd. , 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook").

With the help of the Facebook pixel, Facebook is on the one hand able to determine you as a visitor to our online offer as a target group for the display of advertisements (so-called "Facebook ads"). Accordingly, we use the Facebook pixel to only display the Facebook ads we have placed to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products, which are based on the visited website). websites are determined), which we transmit to Facebook (so-called “Custom Audiences”). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interests of users and are not annoying. With the help of the Facebook pixel, we can further understand the effectiveness of Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad (so-called "conversion").

  • Facebook Privacy Policy
    The processing of the data by Facebook takes place within the framework of Facebook's data usage guidelines. Accordingly, general information on the display of Facebook ads in Facebook's data usage guidelines. You can find specific information and details about the Facebook pixel and how it works in the Facebook help area.

  • basis
    The use of the Facebook pixel and the storage of "conversion cookies" is based on Article 6 Paragraph 1 lit.

  • Order data processing contract
    For the processing of the data for which Facebook acts as the order data processor, we have concluded an order data processing contract with Facebook, in which we oblige Facebook to protect the data of our customers and not to pass it on to third parties.

  • contradiction
    You can object to the collection by the Facebook pixel and the use of your data to display Facebook ads. To set which types of advertisements are displayed to you within Facebook, you can visit the page set up by Facebook and follow the instructions there for setting usage-based advertising.  The settings are platform-independent, ie they are applied to all devices such as desktop computers or mobile devices. You can also object to the use of cookies, which are used to measure reach and for advertising purposes, via the deactivation page of the network advertising initiative and also the US website aboutads.info or the European website youronlinechoices.com.
    You can find another opt-out option in our cookie declaration.

tik tok pixels
The so-called "TikTok pixel" of the social network TikTok, which is operated by TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland ("TikTok"), is used within our online offer.

With the help of the TikTok pixel, TikTok is able to determine you as a visitor to our online offer as a target group for the display of advertisements (so-called "TikTok ads"). Accordingly, we use the TikTok pixel to only display the TikTok ads we have placed to those TikTok users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products, which are based on the visited websites are determined) that we transmit to TikTok (so-called “Custom Audiences”). With the help of the TikTok pixel, we also want to ensure that our TikTok ads correspond to the potential interest of users and are not annoying. With the help of the TikTok pixel, we can further understand the effectiveness of the TikTok advertisements for statistical and market research purposes, in which we can see whether users were redirected to our website after clicking on a TikTok advertisement (so-called "conversion").

  • TikTok Privacy Policy
    The processing of the data by TikTok takes place within the framework of TikTok's data usage policy. Accordingly, general information on the presentation of TikTok ads in TikTok's data usage guidelines. You can find special information and details about the TikTok pixel and how it works in the TikTok help area.

  • basis
    The use of the TikTok pixel and the storage of "conversion cookies" is based on Article 6 Paragraph 1 lit.

  • Order data processing contract
    For the processing of data for which TikTok acts as the order data processor, we have concluded an order data processing contract with TikTok, in which we oblige TikTok to protect the data of our customers and not to pass it on to third parties.

  • contradiction
    You can object to the collection by the TikTok pixel and the use of your data to display TikTok ads. You can find an opt-out option in our cookie statements

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6. NEWSLETTER

newsletter data
With the following information we inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedures as well as your right of objection. By subscribing to our newsletter, you agree to receive it and the procedures described.

  • Content of the newsletter
    We send newsletters, e-mails and other electronic notifications with advertising information (hereinafter "newsletter") only with the consent of the recipient or legal permission. If the contents of the newsletter are specifically described when registering for the newsletter, they are decisive for the consent of the user. Our newsletter also contains information about our services and us.

  • Double opt-in and logging
    Registration for our newsletter takes place in a so-called double opt-in procedure. This means that after registration you will receive an e-mail in which you will be asked to confirm your registration. This confirmation is necessary so that nobody can register with someone else's e-mail address. The registrations for the newsletter are logged in order to be able to prove the registration process in accordance with the legal requirements. This includes storing the time of registration and confirmation as well as the IP address. Changes to your data stored by the shipping service provider are also logged.

  • credentials
    To register for the newsletter, it is sufficient if you enter your e-mail address. Optionally, we ask you to enter a name so that we can address you personally in the newsletter.

  • basics
    Germany: The sending of the newsletter and the measurement of success associated with it are based on the consent of the recipient in accordance with Article 6 Paragraph 1 Letter a, Article 7 GDPR in conjunction with Section 7 Paragraph 2 No. 3 UWG or on the basis of the legal permission according to § 7 Abs. 3 UWG.
    Austria: The sending of the newsletter and the measurement of success associated with it are based on the consent of the recipient in accordance with Article 6 Paragraph 1 lit § 107 paragraphs 2 and 3 TKG.
    The registration process is logged on the basis of our legitimate interests in accordance with Article 6 (1) (f) GDPR. Our interest is focused on the use of a user-friendly and secure newsletter system that serves our business interests as well as meets user expectations and also allows us to prove consent.

  • Termination/Revocation
    You can cancel the receipt of our newsletter at any time, ie revoke your consent. You will find a link to cancel the newsletter at the end of each newsletter. We can store the unsubscribed e-mail addresses for up to three years on the basis of our legitimate interests before we delete them in order to be able to prove a previously given consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the previous existence of consent is confirmed at the same time.

MailChimp

To send our newsletter, we use the services of MailChimp for sending newsletters. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.

MailChimp is a service with which, among other things, the sending of newsletters can be organized and analyzed. If you enter data for the purpose of subscribing to the newsletter (e.g. e-mail address), this will be stored on the MailChimp servers in the USA.

  • Mailchimp analysis
    With the help of MailChimp we can analyze our newsletter campaigns. When you open an email sent with MailChimp, a file contained in the email (so-called web beacons) connects to the MailChimp servers in the USA. In this way it can be determined whether a newsletter message has been opened and which links have been clicked on. Technical information is also recorded (e.g. time of retrieval, IP address, browser type and operating system). This information cannot be assigned to the respective newsletter recipient. They are used exclusively for the statistical analysis of newsletter campaigns. The results of these analyzes can be used to better adapt future newsletters to the interests of the recipients.

  • MailChimp Privacy Policy
    For more information, see the MailChimp privacy policy. 

  • EU-US Privacy Shield
    MailChimp is certified according to the "EU-US Privacy Shield". The "Privacy Shield" is an agreement between the European Union (EU) and the USA, which is intended to ensure compliance with European data protection standards in the USA.

  • Conclusion of a data processing agreement
    We have concluded a so-called "Data Processing Agreement" with MailChimp, in which we oblige MailChimp to protect our customers' data and not to pass it on to third parties. This contract can be viewed.

  • Objection against data collection
    If you do not want an analysis by MailChimp, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message. You can also unsubscribe from the newsletter directly on the website. The data processing takes place on the basis of your consent (Art. 6 Para. 1 lit. a DSGVO). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation. The data you have stored with us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted both from our servers and from the servers of MailChimp after you have canceled the newsletter. Data stored by us for other purposes (e.g. e-mail addresses for the members' area) remain unaffected.

 

7. DATA PROCESSING BY EMPLOYEES, INFRASTRUCTURE, SOFTWARE & TOOLS

Employees
Our employees are trained and made aware of data protection.

infrastructure

Employee workstations, laptops and mobile devices
All laptops and workstations are protected by full disk encryption and are centrally managed. We pay close attention to the installation of updates on our employees' devices and check workstations and devices for malware. We can apply critical patches and wipe all devices remotely. We use industry standard OTP technology to further secure access to corporate infrastructure.

Office365
We use Office365 from Microsoft to collect, process and use personal and non-personal data. The provider is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

  • basis
    The basis for data processing is Art. 6 Paragraph 1 lit. b GDPR, which allows us to process data to fulfill a contract or pre-contractual measures.

  • Order data processing contract
    We have concluded an order data processing agreement with Microsoft, in which we oblige Microsoft to protect our customers' data and not to pass it on to third parties.

Bexio
We use "Bexio" to process offers, order confirmations and invoicing. The provider is Bexio AG, Alte Jonastr. 24, CH-8640 Rapperswil. When processing offers, order confirmations and invoicing, personal and non-personal data are processed.

  • basis
    The basis for data processing is Art. 6 Paragraph 1 lit. b GDPR, which allows us to process data to fulfill a contract or pre-contractual measures.

  • Order data processing contract
    We have concluded an order data processing contract with Bexio, in which we oblige Bexio to protect our customers' data and not to pass it on to third parties.

asana
We use Asana to collect, process, and use personal and non-personal data. Provider is Asana, Inc., 1550 Bryant Street, 8th Floor, San Francisco, CA 94103, USA

  • basis
    The basis for data processing is Art. 6 Paragraph 1 lit. b GDPR, which allows us to process data to fulfill a contract or pre-contractual measures.

  • Order data processing contract
    We have entered into an order data processing agreement with Asana, in which we oblige Asana to protect our customers' data and not to pass it on to third parties.

Facebook Workplace
We use Facebook Workplace from Facebook for internal communication and for the collection, processing and use of personal and non-personal data. The provider is Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are resident in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (" Facebook"), used.

  • EU-US / Swiss-US Privacy Shield
    Facebook is certified according to the "EU-US Privacy Shield" / "Swiss-US Privacy Shield". The "Privacy Shield" is an agreement between the European Union (EU) and the USA, or Switzerland and the USA, which is intended to ensure compliance with European and Swiss data protection standards in the USA.

  • basis
    The basis for data processing is Art. 6 Paragraph 1 lit. b GDPR, which allows us to process data to fulfill a contract or pre-contractual measures.

  • Order data processing contract
    We have concluded an order data processing contract with Facebook, in which we oblige Facebook to protect our customers' data and not to pass it on to third parties.

Zapier
We use Zapier to collect, process and use personal and non-personal data. The provider is Zapier, Inc., 548 Market St #62411, San Francisco, California 94104, USA

  • EU-US / Swiss-US Privacy Shield
    Zapier is certified under the “EU-US Privacy Shield” / “Swiss-US Privacy Shield”. The "Privacy Shield" is an agreement between the European Union (EU) and the USA, or Switzerland and the USA, which is intended to ensure compliance with European and Swiss data protection standards in the USA.

  • basis
    The basis for data processing is Art. 6 Paragraph 1 lit. b GDPR, which allows us to process data to fulfill a contract or pre-contractual measures.

  • Order data processing contract
    We have entered into an order data processing agreement with Zapier, in which we oblige Zapier to protect our customers' data and not to pass it on to third parties.

8. DATA PROCESSING OF CUSTOMER AND CONTRACT DATA

We process our customers' data as part of our contractual services, which include conceptual and strategic advice, campaign planning, software and design development/consulting or maintenance, implementation of campaigns and processes/handling, server administration, data analysis/consulting services and training services. We process inventory data (e.g. customer master data such as names or addresses), contact data (e.g. e-mail, telephone numbers), content data (e.g. text input, photographs, videos), contract data (e.g. subject matter of the contract, term), payment data (e.g. Bank details, payment history), usage and metadata (e.g. in the context of evaluating and measuring the success of marketing measures). In principle, we do not process special categories of personal data, unless these are part of commissioned processing. Those affected include our customers, interested parties and their customers, users, website visitors or employees as well as third parties.

  • basis
    The purpose of the processing is to provide contractual services, billing and our customer service. The legal bases for the processing result from Article 6 Paragraph 1 Letter b GDPR (contractual services), Article 6 Paragraph 1 Letter f GDPR (analysis, statistics, optimisation, security measures).
    We process data that is required to justify and fulfill the contractual services and point out the necessity of their disclosure. Disclosure to external parties only takes place if it is required as part of an order. When processing the data provided to us as part of an order, we act in accordance with the instructions of the client and the legal requirements for order processing in accordance with Article 28 GDPR and do not process the data for any purposes other than those specified in the order. We delete the data after the statutory warranty and comparable obligations have expired. the need to keep the data is reviewed every three years; in the case of legal archiving obligations, the deletion takes place after their expiry (6 years, according to § 257 paragraph 1 HGB, 10 years, according to § 147 paragraph 1 AO). In the case of data disclosed to us by the client as part of an order, we delete the data in accordance with the specifications of the order, generally after the end of the order.
    We collect, process and use personal data only insofar as they are necessary for the establishment, content or change of the legal relationship (inventory data). This is based on Article 6 Paragraph 1 Letter b GDPR, which allows us to process data to fulfill a contract or to take steps prior to entering into a contract.

Your rights in relation to personal data

  • Information, correction and transmission
    You can request information about the personal data we have stored about you. You are also entitled to request the correction of incomplete, incorrect or outdated personal data. To the extent required by applicable law, you can also request that we transfer personal data that you have provided to us or to other companies.

  • contradiction
    We respect your right to object to any use or disclosure of your personal information that is not
    - by law
    - to fulfill a contractual obligation 
    - Necessary for our legitimate needs
    If you object, we will work with you to find an acceptable solution. You can also withdraw your consent to our processing of your personal data based on your consent at any time.

  • deletion
    You have the right to have your personal data deleted within the framework of the statutory provisions. This applies, for example, if your data is out of date or the processing is unnecessary or unlawful; if you withdraw your consent to processing based on such consent; or if we determine that we should follow up on an objection you have made to processing on our part. Under certain circumstances it may be necessary for us to retain your personal data in accordance with our legal obligations or for the establishment, exercise or defense of legal claims. Statutory retention periods remain unaffected.

accuracy
We take reasonable steps to ensure that personal information is accurate, complete and current. Note that you have a shared responsibility for the accuracy of your personal information. Please inform Human Resources if your or your beneficiaries' or family members' personal information changes.

Your rights in relation to personal data

  • Information, correction and transmission
    You can request information about the personal data stored about you at glads.cc. You are also entitled to request the correction of incomplete, incorrect or outdated personal data. To the extent required by applicable law, you can also request that we transfer personal data that you have provided to us or to other companies.

  • contradiction
    We respect your right to object to any use or disclosure of your personal information that is not
    -  by law
    - to fulfill a contractual obligation (your employment contract) or
    - Necessary for our legitimate needs (e.g. disclosures in general human resources administration, general administrative disclosures for auditing and reporting purposes or for internal investigations, security management of network and information systems and protection of glads.cc assets.
    If you object, we will work with you to find an acceptable solution. You can also withdraw your consent to our processing of your personal data based on your consent at any time.

  • deletion
    You have the right to have your personal data deleted within the framework of the statutory provisions. This applies, for example, if your data is out of date or the processing is unnecessary or unlawful; if you withdraw your consent to processing based on such consent; or if we determine that we should follow up on an objection you have made to processing on our part. Under certain circumstances it may be necessary for us to retain your personal data in accordance with our legal obligations or for the establishment, exercise or defense of legal claims.

  • restriction of processing
    Likewise, to the extent provided by law, you may request that while we are processing your request or complaint in relation to
    - the accuracy of your personal data
    - our legitimate interests in processing this data
    - the lawfulness of the processing of your personal data
    restrict the processing of your personal data. You can also request the restriction of the processing of your personal data if you wish to use the personal data for legal disputes.
    Exercising these rights is free of charge by contacting our data protection officer. However, we may charge a reasonable fee or refuse to comply with a request that is manifestly unfounded or disproportionate, in particular due to its repetitive nature. In some cases we may refuse to take action or enforce a limitation of your rights, for example where your request is likely to adversely affect the rights and freedoms of us or others, jeopardize the operation and enforcement of a law, affect pending or pending litigation, or violate the applicable law violated law. In all cases, you are entitled to lodge a complaint with the data protection officer of the Canton of Thurgau.

information security
We have taken precautions to protect your personal information from loss, misuse and unauthorized access, disclosure, alteration and destruction. We have taken appropriate technical and organizational measures to protect the data systems on which your personal data is stored and require this protection on a contractual basis from our suppliers and service providers as well. If provided by us, you as an applicant can send us your applications using an online form on our website. The data is transmitted to us in encrypted form using state-of-the-art technology. As an applicant, you can also send us your applications via email. However, we ask you to note that e-mails are generally not sent in encrypted form and that you as the applicant must ensure encryption yourself. We can therefore not assume any responsibility for the transmission path of the application between you as the sender and receipt on our server and therefore recommend that you use an online form or send it by post. Because instead of applying via the online form and e-mail, you as an applicant still have the option of sending us your application by post. The data provided by you as an applicant can be processed by us in the event of a successful application for the purposes of the employment relationship.

storage
If your application for a job offer is unsuccessful, the data will be deleted. Your data will also be deleted if you have withdrawn your application, which you as an applicant are entitled to do at any time. The deletion will take place, subject to your justified revocation, after a period of six months, so that we can answer any follow-up questions about the application and meet our obligations to provide evidence under the Equal Treatment Act. Invoices for any reimbursement of travel expenses are archived in accordance with tax regulations.
If your application for a job offer is successful, we will keep your personal data for as long as necessary to fulfill the purpose for which it was collected; this generally corresponds to the duration of a contractual relationship and any subsequent period of time if required or provided for by applicable law. Our retention policies reflect applicable statutes of limitations and legal requirements.

10. CONCLUSION

 

Nevertheless, the GDPR represents a major administrative hurdle for many companies and responsible persons in companies. Hardly any other topic has recently caused as much discussion, disagreement, multiple opinions, frustration and ambiguity as the implementation of the GDPR. Panic reports in the news, specialist articles, blogs, different opinions and statements in seminars, presentations and panel discussions, etc. We have discussed this data protection declaration and the measures taken to implement the GDPR with various lawyers and specialists, planned it and to the best of our knowledge and belief implemented. Nevertheless, points can arise that, given the current legal uncertainty due to different perspectives and a lack of precedents, at best stimulate discussions. We are happy to engage in these discussions and will continue to seek cooperation with lawyers and specialists in the future to ensure optimal implementation of the GDPR. 

We would have liked politicians to have generally more pragmatic and future-oriented legislation that takes technological progress into account and welcomes the future. In Europe, however, an impractical and anti-business construct was created, which, due to the rigorous bureaucratic application, catapulted the digital society back into the Middle Ages. It's time for people with technical and professional competence in politics to provide future-oriented, practical and easy-to-implement solutions.

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